Communications Intern - Winter 2021
Minimum Qualifications
- Experience in content creation, editing, copywriting or equivalent experience
- Experience managing and executing projects/campaigns
- Ability to organize and structure large amounts of information to determine the big picture
- Knowledge of content strategy and delivery best practices
Preferred Qualifications
- Working towards a Bachelor’s degree in English, Journalism, Design, Marketing, or a relevant field
Job Summary
As a Communications Intern, you will be responsible for creating the strategy of content delivery and promotion using multiple internal platforms. You will use guidelines for the tone, style, and voice of your business area/company to author content and ensure consistency within those guidelines. You will also measure and analyze the content’s performance and adjust strategies to maximize efficiency.
Responsibilities
- Understand the role of content and its importance to a team’s success
- Connect the dots across different business areas and companies, gather requirements and make recommendations to review, revise or create content
- Participate in the development of future products and new forms of content
- Establish and maintain editorial standards to support accuracy and quality of content
- Maintain brand alignment, consistency of voice, tone and messaging direction and refine and update style guides and voice and tone guidelines
- Provide feedback to other creative team members throughout the creative review process
- Manage internal-facing content platforms, including editorial calendars and development, review and publication processes
- Provide writing coaching, guidance and ghostwriting to help team members share their expertise through well-crafted content
- Strategize and execute on post-publishing content promotion
- Leverage metrics for tracking content performance and analyze metrics to generate insights that will guide future content strategy
- Research both internal audiences and leverage discoveries to guide more effective content strategies
Who We Are
Rocket Companies® is a Detroit-based company made up of businesses that provide simple, fast and trusted digital solutions for complex transactions. The name comes from our flagship business, now known as Rocket Mortgage®, which was founded in 1985. Today, we’re a publicly traded company involved in many different industries, including mortgages, fintech, real estate, automotive and more. We’re insistently different in how we look at the world and committed to an inclusive workplace where every voice is heard. And we’re passionate about the work we do, and it shows. We’ve been ranked #5 on Fortune’s list of the 100 Best Companies to Work For in 2021, as well as ranking #1 for Fortune’s Best Large Workplaces in Financial Services and Insurance List in 2021.
Disclaimer
This is an outline of the primary responsibilities of this position. As with everything in life, things change. The tasks and responsibilities can be changed, added to, removed, amended, deleted and modified at any time by the leadership group.
We are proud equal opportunity employers and committed to providing an inclusive environment based on mutual respect for all candidates and team members. Employment decisions, including hiring decisions, are not based on race, color, religion, national origin, sex, physical or mental disability, sexual orientation, gender identity or expression, age, military or veteran status or any other characteristic protected by state or federal law. We also provide reasonable accommodations to qualified individuals with disabilities in accordance with state and federal law.