Chobani
New York State
Remote
2021-11-24
Social Media Marketing Intern (Summer 2022)
3.6
Summary
The Social Media Marketing Intern will support the marketing team to drive brand awareness through Chobani’s social media platforms. This individual will be responsible for assisting with development and implementation of social strategy across Twitter, TikTok and Instagram on a campaign basis, as well as TikTok video creation. This role will report into the Digital Content Marketing Manager.
Responsibilities
Coming out of this internship, the candidate will have a better understanding of:
Chobani is a food maker with a mission of making high-quality and nutritious food accessible to more people, while elevating our communities and making the world a healthier place. In short: making good food for all. In support of this mission, we are a values-driven, people-first, food-and-wellness-focused company, and have been since Hamdi Ulukaya, an immigrant to the U.S., founded the company in 2005. We produce yogurt, oatmilk , dairy- and plant-based creamers , ready-to-drink coffee and plant-based probiotic drinks . Chobani yogurt is America's No.1 yogurt brand, and it’s made with only natural ingredients without artificial preservatives.
Chobani uses food as a force for good in the world – putting humanity first in everything we do. Our philanthropic efforts prioritize giving back to our communities and beyond: working to eradicate child hunger, supporting immigrants, refugees and underrepresented people, honoring veterans, and protecting the planet. We manufacture our products in New York, Idaho, and Australia. Chobani products are available throughout North America and distributed in Australia and other select markets. For more information, please visit www.chobani.com and follow us on Facebook, Twitter, Instagram, and LinkedIn.
Chobani is an equal opportunity employer. Chobani will not discriminate against any applicant for employment on any basis including, but not limited to: race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, military and/or veteran status, marital status, predisposing genetic characteristics and genetic information, or any other classification protected by federal, state and local laws.
The Social Media Marketing Intern will support the marketing team to drive brand awareness through Chobani’s social media platforms. This individual will be responsible for assisting with development and implementation of social strategy across Twitter, TikTok and Instagram on a campaign basis, as well as TikTok video creation. This role will report into the Digital Content Marketing Manager.
Responsibilities
Coming out of this internship, the candidate will have a better understanding of:
- Developing TikTok content strategy and video creation for Chobani’s TikTok profile.
- Monitor Chobani’s position and identify opportunities to increase presence and engagement on social platforms such as Instagram, Twitter and TikTok.
- Works alongside the team to assist with Chobani’s quarterly social media strategy by building briefs and leading execution of key programs.
- Brainstorm campaign ideas.
- Assists in Influencer partnership review process.
- Assists in creating post campaign performance reports.
- Schedules content by leveraging Chobani’s social media scheduling tools.
- Works closely with Chobani’s Marketing and Creative teams.
- Enrolled in a bachelor’s degree program in marketing or related field
- Knowledge of TikTok and knows how to create and edit videos.
- A current social media influencer, creator or consultant working with purposeful brands interested in learning.
- A passion and focus for social media as a way for brands to engage, grow audiences and participate in conversations.
- A current student interested in pursuing a career in digital or social marketing in the next 1-2 years.
- Ability to think analytically and creatively.
- Deep knowledge of social media platforms like Instagram, TikTok and Twitter.
- Strategic and creative thinker.
- Innate curiosity – must be able to think outside of the box.
- Strong interpersonal communication skills.
- Strong desire to collaborate and connect with others.
- Outgoing, positive, and personable.
- Strong organizational skills.
- Must possess a strong work ethic and be an enthusiastic team player.
Chobani is a food maker with a mission of making high-quality and nutritious food accessible to more people, while elevating our communities and making the world a healthier place. In short: making good food for all. In support of this mission, we are a values-driven, people-first, food-and-wellness-focused company, and have been since Hamdi Ulukaya, an immigrant to the U.S., founded the company in 2005. We produce yogurt, oatmilk , dairy- and plant-based creamers , ready-to-drink coffee and plant-based probiotic drinks . Chobani yogurt is America's No.1 yogurt brand, and it’s made with only natural ingredients without artificial preservatives.
Chobani uses food as a force for good in the world – putting humanity first in everything we do. Our philanthropic efforts prioritize giving back to our communities and beyond: working to eradicate child hunger, supporting immigrants, refugees and underrepresented people, honoring veterans, and protecting the planet. We manufacture our products in New York, Idaho, and Australia. Chobani products are available throughout North America and distributed in Australia and other select markets. For more information, please visit www.chobani.com and follow us on Facebook, Twitter, Instagram, and LinkedIn.
Chobani is an equal opportunity employer. Chobani will not discriminate against any applicant for employment on any basis including, but not limited to: race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, military and/or veteran status, marital status, predisposing genetic characteristics and genetic information, or any other classification protected by federal, state and local laws.