Orlando City SC
Orlando, FL
Remote
2021-12-05
2022 Spring Semester Grassroots Marketing Intern
2
Title: Grassroots Marketing Intern – 2022 Spring Semester
Department: Marketing
Reports to: Manager, Events & Fan Engagement
Notes: You must be able to receive academic credit for this internship
Position Summary: The Marketing Intern will report to the Manager of Events and Fan Engagement. This position will assist with the daily marketing activities of the Club, including but not limited to, coordination of Team City events, grassroots marketing efforts, gameday responsibilities and community events. We seek someone with a strong grasp of our culture, superior organization skills, an unequalled work-ethic, and a creative mind to help us achieve our goals.
Essential Duties & Responsibilities:
- Support the Marketing Department with various tasks related to fan engagement, brand development and gameday production.
- Assist with the planning and logistics for Team City and assume leadership role within the team.
- Assist in gameday production elements such as National Anthem singers, halftime entertainment, and other in-game activations.
- Perform gameday responsibilities including assisting with food truck operations, fan zone set up, and concourse displays, execution and breakdown.
- Look after the Kickin’ Cruiser and activation elements inside.
- Assist with the outreach, communication, and planning of various community events the club is a part of.
- Collaborate with multiple internal and external parties to collaborate on in-office events.
- Research new concepts for various aspects of gameday production and theme nights.
- Maintain inventory and storage of marketing collateral materials.
- Assist in the management of the mascot, Kingston’s appearances, and Instagram account.
- Research opportunities for the Club, Team City and Kingston to engage the community.
- Other duties as assigned.
Qualifications:
- Intern must be available from January 2022 to April 2022 (weekly hours negotiable)
- MBA/Graduate level candidates preferred.
- Minimum of 6 months of sports marketing experience preferred.
- Strong organizational skills with experience managing multiple projects and timelines.
- Knowledge of marketing, promotions, and event planning.
- Exceptional creative abilities: looking to push the envelope and develop and implement fresh ideas.
- Able to work non-traditional hours, in non-traditional settings, within a team atmosphere. Remote work optional for non-gamedays or non-event days. Various weekends may be required.
- Academic credit required
- Must be able to lift 50 pounds
Disclaimer:
This internship is intended to be an in-person learning opportunity. Due to COVID 19, policies and procedures related to non-full-time employees working at our office at Exploria Stadium may dictate that the role becomes a telework opportunity.
ABOUT ORLANDO CITY SC
Orlando City SC joined Major League Soccer (MLS) as the league's 21st franchise in November 2013, becoming the first MLS team in the Southeast. The Lions began league play in March 2015, and in 2017, moved into its privately-owned downtown soccer stadium. In 2019, Orlando City SC re-launched OCB to bridge the gap between its successful youth academy and the First Team.
In November 2015, the Club announced its intention to bring professional women’s soccer to Central Florida and launched Orlando Pride in the National Women's Soccer League (NWSL). The Pride began league play in 2016 bringing professional women’s soccer to Orlando for the first time. As part of the preeminent Orlando City Soccer Club, the Pride joined Orlando City SC of Major League Soccer and Orlando City B of USL League One. In 2017, the Pride and Orlando City SC moved its home matches into Exploria Stadium, a 25,500-seat soccer-specific stadium located in the heart of downtown Orlando.
With a footprint across the Central Florida region and a roster composed of renowned international talent that includes Champions League winners, Women’s World Cup champions, Olympic gold medalists and some of the best global talent in all of soccer, Orlando City SC and Orlando Pride boasts global relevance through its assemblage of world-class athletes and innovative business operations.
Orlando City SC is committed to setting the global standard for professional soccer teams and is guided by the following principles:
OUR PURPOSE
TO BRING OUR COMMUNITY TOGETHER, CREATE LASTING MEMORIES, AND FUEL PASSION FOR SOCCER.
OUR VISION
BE THE ENVY OF OUR LEAGUE THROUGH PERFORMANCE AND RELEVANCY.
OUR MISSION
ENTERTAIN, UNIFY, AND INSPIRE OUR COMMUNITY THROUGH PASSIONATE SOCCER, SERVICE & WINNING CHAMPIONSHIPS.
Please visit www.OrlandoCitySC.com for more information.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law.