DayRows - Marketing and Community Relations Intern

AARP 1001 Bishop St, Honolulu, HI 96813 Remote

2022-01-05

Marketing and Community Relations Intern

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Overview:

AARP’s Community, State and National Affairs (CSN) Group includes Government Relations, Programs, Volunteer Engagement, Community Outreach and Advocacy at the federal, state and local levels. It delivers on AARP’s social mission by educating and engaging people 50-plus and their families, strengthening communities, and championing issues that help give people financial and health security.

Are you a Communications or Business student with a strong ability to communicate strategically, actively listen for opportunities and connect with others? AARP Hawaii is looking for you! Our team is the face of AARP in Hawaii and is responsible for engaging our members and the public in learning opportunities that will help them make good decisions as they age – so that they can live the lives they want to live in retirement. As part of our work, we create relationships between AARP Hawaii and external organizations to broaden our reach and our ability to offer free local programming related to financial security, caregiving, fraud prevention, and more.

As an intern, you will apply strategic, analytical, and creative thinking to marketing AARP Hawaii’s speaker’s bureau and local events to external organizations. On any given day, you could be making calls to organizational leaders, meeting with community relations volunteers, participating in webinars, or creating marketing tools such as fliers, newsletter copy, or short videos. You will create contacts across the state and sharpen your skills. We’ll challenge you to think and work in new ways. We are committed to your growth and cultivating your continued learning and development.

Responsibilities:

In an average week, you will:

Apply innovative thinking and problem-solving to identify and reach out to potential organizations and businesses on behalf of AARP Hawaii
Contribute to the creation and design of our bi-weekly “Upcoming Events” newsletter. Write copy and identify images
Collaborate with AARP staff and volunteer leaders to create and implement an integrated community outreach strategy for AARP Hawaii’s key issue campaigns and offerings
Contribute to the expansion of our community relations database
Assess outreach efforts and document approaches and activities that worked well so that they can be duplicated in the future
Create short videos, fliers, newsletter copy, or social media copy to promote our free educational offerings (depending on your skills)
Participate in creative design meetings for upcoming events to surprise and delight our members
Provide support for Community Outreach webinars and events

Qualifications:

Prospective interns must be currently enrolled in a degree program at an accredited college or university; be considered rising undergraduate juniors or seniors, graduate students, or post-doctoral students; and remain academically enrolled throughout the internship.

AARP also considers non-traditional interns who are looking to re-enter the workforce or change careers. This may include those who have previously graduated from college and enrolled in a continuing education program.

Skills/Attributes:

Enjoy talking with and listening to people
Goal-oriented and able to work independently on assignments
Social marketing mindset – be able to think about a social issue, put yourself in the shoes of the consumer or organizational leader, and make a case for why they should care
Interested in creating contacts and relationships in the community

Technical:

Ability to use excel and MS Word
Desktop publishing – MS Publisher, MS Word or equivalent
Experience with Facebook
Video editing is a plus but not required

Benefits

Internships are non-exempt positions and are not eligible for employee benefits.

Equal Employment Opportunity

AARP is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. AARP does not discriminate on the basis of race, ethnicity, religion, sex, color, national origin, age, sexual orientation, gender identity or expression, mental or physical disability, genetic information, veteran status, or on any other basis prohibited by applicable law.