Philadelphia, PA 19104
2021-12-27

Spring 2022, Marketing Intern

Location:
Philadelphia, PA

Overview:

LLR Partners is seeking a talented and motivated sophomore or junior undergraduate student to join our Marketing team for the 2022 Spring semester. The Marketing team is responsible for the LLR brand, public relations, the portfolio company community, and digital marketing in support of generating new investment opportunities for the firm and nurturing relationships with companies in our pipeline. Marketing efforts supported by this internship will help position LLR as the investor of choice for exciting, growing companies looking to raise capital.

This is an ideal position for students interested in sales and marketing, and who can bring both a creative and analytical mindset to the role. This is not a position for someone looking to grow into a career as a private equity investment professional.

This is a part time position, for approximately 20 hours per week. For the time being, this is a remote position. Once it is safe to do so, candidates will be expected to work onsite at our office. We are in the Cira Centre, adjacent to Amtrak 30th Street Station and regional train lines, and walkable to both University City and Center City.

The Marketing intern will support execution of LLR’s digital marketing initiatives to help grow the firm’s reach, measure engagement and impact. We aim to differentiate LLR with our target audiences as well as represent the LLR brand as a sharp, approachable, thoughtful member of our team that is dedicated to adding value internally at LLR and externally with our portfolio companies.


Accountabilities:

  • Keep the LLR website and marketing materials up to date with news, investments and thought leadership content
  • Support LLR’s email and social media strategies, including posting to Twitter and Instagram, creating Google URL tracking links, and reviewing our followers for interesting leads
  • Monitor new content subscribers, converting prospects in Salesforce and assigning them to the appropriate internal team for follow up
  • Lead content augmentation efforts to secure essential missing data and activate digital and experiential engagement opportunities
  • Strengthen internal sales enablement with updated pitch decks and LLR FAQ resources
  • Improve maintenance of our performance dashboards with data inputs from Google Analytics, LinkedIn and Tableau
  • Support LLR’s Collaborate, portfolio company leadership live and virtual events. This includes but is not limited to: creating surveys, hand out materials and helping with day-of logistics for summits and topical webinars
  • Drive engagement across the LLR Community platform for current portfolio companies

Learning Objectives:

  • Develop a working knowledge of a business/sales development process and how strategic marketing helps drive success
  • Learn how to be data-driven in all aspects of sales and marketing
  • Expand skills using sales & marketing technologies including WordPress, Marketo, Salesforce, SalesLoft, Tableau and/or LinkedIn
  • Understand the dynamics of working in partnership with external writers, designers and marketing firms to execute on projects
  • Develop an understanding for how private equity investors evaluate businesses and why a CEO would distinguish LLR from other investors

Skills and Requirements:

  • Currently a sophomore or junior at an accredited university, marketing or sales majors preferred
  • Interest in and ability to review raw data and think bigger about what story it tells
  • Problem solvers whose natural curiosity leads to new discoveries and ideas
  • Excellent writing, communication and interpersonal skills a must
  • Self-starter with ability to handle multiple tasks through good time management and organizational skills
  • Demonstrated professionalism and partnership attitude while interacting with vendors and partners
  • Experience posting to social media on behalf of a brand
  • Prior experience with website content management systems (CMS) a plus
  • Experience using databases like Excel or Salesforce a plus